It looks as though the end of April may be a little wet, but with luck the skies will clear in time for our fourth weekly “bake sale” this coming Saturday (May 2) from noon-3 p.m.
There will be an ample supply of sourdough breads, baguettes, Italian loaves and pastries to go around. We changed some of the selections, so look at the menu posted below. As before, purchases will be limited to a maximum of breads and pastries per customer so that our staff can keep up with demand.
Purchases will be limited to 6 pastries, 3 bread loaves and 6 pretzels per customer. These can be ordered and paid for in advance or purchased at the time of sale. We ask that customers who attend or pick up orders observe social distancing. (So far social distancing has been the norm. It’s a gratifying sight compared with some lines we’ve seen at department and grocery stores.)
The following items are for sale:
- Pretzel, $2
- Plain croissant, $3
- Cherry Danish, $3
- Cinnamon Roll, $3
- Blueberry Scone, $4
- Brownie, $4
- Chocolate or almond croissant, $4
- Morning bun, $4
- Baguette, $4
- Italian hearth bread, $6
- Lafayette Sourdough (pan loaf, $8; boule $7)
- Amber Wave Sourdough (pan loaf, $8; boule $7)
- Multigrain Sourdough (pan loaf $8; boule $7)
- Seeded sourdough, $7
- Rye sourdough with caraway, $7
To order prior to the sale, send an email with phone number to email@example.com or call 765-250-8214 between 10 am. and 4 p.m. Pre-sale orders must be received by 4 p.m. Wednesday, April 29. Keep your preferred credit or debit info handy. Cash or cards are acceptable at the time of sale.
In case you are wondering why a bakery would bother having a bake sale, for the past several weeks our community, state and nation have been struggling to come to grips with a deadly new viral infection dubbed Covid-19. I decided as a business owner that it would be best to let employees who want to socially distance themselves to do so.
It takes about a third of our usual staffing to put on these bake sales, which so far have generated the equivalent of two to three average business days in gross sales per event. So far it’s allowed us to keep the bills paid and our customers to have access to the baked goods they prefer.
Smittybread likely will be operating on this ad hoc basis until the governor says it’s time to start opening up businesses, parks, schools and other gathering places. While I have applied for assistance through the Paycheck Protection Program, I’m not counting on seeing a dime of the money that Congress so hastily dedicated to bolstering the economy.
On a related note, the Tippecanoe County Health Department has decided that bakeries will not be allowed to set up shop at local farmers’ markets through the month of May. Same goes for a whole list of vendors who normally would be at the markets next month, such as food trucks. I guess ready-to-eat foods (except for fresh produce) is considered too risky.
We, like many other stressed businesses these days, are looking forward to getting back to business on a more normal basis, hopefully by June 1. Until then (and even after then!) support your local businesses, stay safe and keep calm.